Page 27 - Sustainability Report 2022

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EVERYONE
TARGET 4.3 WAS VERY FRIENDLY,
AND WE WERE

Knowledge-sharing GIVEN A VERY
WARM WELCOME
on the SDGs and
sustainability Benedetta Mbeneka, Project Assistant
at the PDAid Foundation.

Alongside Phoenix Design Aid’s work to Danish Business
promote and support education via the Networking event in
PDAid Foundation, the company is a strong
believer in knowledge-sharing and places Nairobi, Kenya
great emphasis on practising it, particularly
around the SDGs and sustainability. This is
illustrated in the company’s work with target
4.3, which aims to ensure that all learners On 22 February 2022, Benedetta Mbeneka,
acquire the knowledge and skills needed to Project Assistant at the PDAid Foundation,
promote sustainable development by 2030. attended a Danish Business Networking
event at the Danish Ambassador’s
Phoenix Design Aid has been working with residence in Nairobi. The event covered
the SDGs for many years, and the company a number of topics, starting with the
seeks to inspire others to do the same as COVID-19 situation in Kenya and Denmark
TARGET 4.2 it believes this knowledge transfer is an and an update on travel requirements. A
important way to contribute to sustainable key issue addressed was the upcoming
development – and the company itself has Kenyan general elections in August 2022,
Supporting been and continues to be inspired by others. and Professor Karuti Kanyinga spoke about
‘The Family House’ what the business community can expect
An example of Phoenix Design Aid’s focus during the election campaign period.
on knowledge-sharing is its support of He also touched on the main issues that
Tradium, an educational institution in Randers, Kenya faces today, focusing on lack of
SDG 4, target 4.2: By 2030, ensure that Denmark. In last year’s sustainability report, employment, high cost of living, corruption,
all girls and boys have access to quality Phoenix Design Aid introduced a new initiative poverty and the impact of COVID-19.
early childhood development, care and to progress the collaboration between the
pre-primary education so that they two parties: a series of meetings held every According to Benedetta, the event was
are ready for primary education. three to four months between Ulrik Vosgerau, very interactive, with participants asking
Head of Communication at Tradium, and many questions and giving feedback.
Phoenix Design Aid supports a project Azra Mujacic, Internal Communication and
called “The Family House” (Familiehuset) Quality Coordinator at Phoenix Design Aid, “Everyone was very friendly, and we were
in Randers, Denmark, which provides with the intention of sharing knowledge and given a very warm welcome. I got to
health care and education for parents experiences related to the SDGs in order to speak to some people about the PDAid
and children. The project also supports inform and inspire each other’s sustainability Foundation and had the opportunity
cultural integration by connecting Danish journey. Ulrik and Azra have had two meetings, to address fundraising. I look forward
and immigrant families and encouraging and the next is planned for June 2022. to participating in the next event and
the use of the Danish language. hopefully interacting more and telling
In addition, Azra will give a presentation more about the PDAid Foundation,”
In 2021, Phoenix Design Aid donated to Tradium students about how Phoenix said Benedetta. She added:
a variety of SDG merchandise to the Design Aid works with the SDGs as a practical
Family House, including seating cubes, example of how a private sector company “I would like to give my thanks to the PDAid
SDG-branded notebooks, SDG matching can incorporate a focus on the SDGs into Foundation for exposing me to this kind
games and wristlet pouches, and it held its work. The idea has been shared with of network and giving me the opportunity
an open discussion on the importance a teacher from the People, Planet and to meet all those amazing people.”
of achieving the SDGs – specifically Profit field of study who will organize an
those that the Family House supports. appropriate forum for the presentation.