Page 40 - Sustainability Report 2022

40 Corporate update

Global office  Strengthening the digital division
update HEADQUARTERS
Randers Since October 2021, Phoenix Design Aid
DEN· external consultant, Anthony Basker from
has benefited from the services of an
From systems upgrades and workflow Ronins, who has been working to improve
improvements to new initiatives across the efficiency of the digital division by
activities picking up pace again in the MARK and production processes. Anthony has
reviewing and analysing its workflow
Phoenix Design Aid’s headquarters and
two regional subsidiaries, this reporting
extensive experience in crafting digital-
period has largely been about business
been able to take an “outside-in” view of
new “COVID normal” and looking forward first engagement experiences and has
to exciting prospects for business Phoenix Design Aid’s digital division.
development and growing partnerships.
The scope of Anthony’s work with Phoenix
Design Aid is around helping to grow the
division’s overall competencies as well as
Staff update advising on tender approaches and contracts
and looking at supplier relationships and
In April 2022, Phoenix Design Aid welcomed widening the supplier pool. The aim is to
a new employee at its headquarters. Janne have the team working more cohesively
NEW OFFICE IN KYIV, UKRAINE Kjær-Rasmussen was appointed as Visual towards even better results for its clients by
Media Project Manager, working closely with finding ways for digital project managers
On 4–6 October 2021, Phoenix Design the Head of Production and the Senior Project to save time, work more efficiently and
Aid’s CEO, Dennis Lundoe Nielsen, and Manager to coordinate project elements elevate the quality of the products and
COO, Louise Lund Harpoth, travelled to such as graphic design, visual media, layout services that Phoenix Design Aid delivers.
Kyiv, Ukraine, where they officially opened and printing. Janne has a Master of Arts in
the company’s new office for its three Design Management, in which she honed her Based on the digital division’s existing
Ukrainian employees. skills in design thinking, project management, agile approach, tools and sales material,
user involvement, cross-disciplinary Anthony prepared a document outlining
The current situation in Ukraine has teamwork and process facilitation. Janne’s the company’s agile project management
obviously affected the company’s professional experience has centred around processes to ensure that all staff are
operations in the country, but Phoenix the coordination and planning of projects working to the same guidelines. The
Design Aid looks forward to welcoming its such as marketing materials and product document also identified ways to optimize
employees back to the office in the future. guidelines. She has also worked in sales, production processes and product quality
Read Phoenix Design Aid’s Statement of so she brings with her a customer service by deepening the digital project managers’
Support for Ukraine on page 39. mindset – something that is critical for a engagement with the principles of agile
project manager at Phoenix Design Aid. project management. In addition to this,
Anthony updated the company’s digital
methodology and approach in line with agile
processes while also introducing a number
of new initiatives to the digital division,
including a responsibility assignment chart
known as a RACI (Responsible, Accountable,
Consulted and Informed) matrix, sprint
reports and a checklist titled “Retrospective”,
which is now used at the end of each
project as part of quality assurance.

Phoenix Design Aid’s digital project managers
meet with Anthony once a month to update
him on new initiatives in accordance with the
updated agile project management process
and to seek his advice on any issues they are
facing. Anthony will continue to work with
Phoenix Design Aid until June 2022 to
ensure his report’s recommendations are
fully implemented.

Janne Kjær-Rasmussen, Visual Media Project Manager. Photo: Groovy Graphic.

Phoenix Design Aid ⁄ Sustainability Report 2022