Visual identity, including logo, web design and a toolbox for branding of and communication around the conference.
Concept development, graphic design, illustration, artwork, UX/UI design and frontend development.
The Global Water Operators’ Partnerships Alliance (GWOPA) will host its 6th biennial global congress in October 2025 and reached out to Phoenix Design Aid to develop a visual identity well ahead of the congress to allow them to begin informing a wider group about the event.
Together with the client, we reviewed the previous congress identities and discussed the opportunities for the next congress. Based on this session, we presented a distinct identity, reflecting the idea of Water Operator’s Partnerships’ (WOP) and GWOPA’s field of operation.
The specific deliverables included a visual identity including a logo package, graphic design files for rebranding the congress website and other communication assets, such as web banners, social media cards, flags, posters, name tags, email signatures, PowerPoint and Word templates.
GWOPA is an international network created to support water operators through WOPs, peer support exchanges between two or more water operators, on a not-for-profit basis, with the objective of strengthening their capacity, enhancing their performance and enabling them to provide a better service to more people.