International IDEA – Global State of Democracy 2019

International IDEA Reports Social Media



About theProject




Product

Print report and overview, infographics, social media kit, marketing materials and presentation templates for off- and online launching.

Performance

Concept design, publication layout, artwork, cover illustration, infographics design and graphic design for social media and presentation.


Description

In November 2019, International IDEA launched their report “The Global State of Democracy 2019: Addressing the Ills, Reviving the Promise”. The document is an International IDEA signature publication first published in 2017.

The visual identity, which Phoenix Design Aid created in 2017, was further refined for the 2019 edition and during a short production window, we produced the +300-pages report and overview. Due to a compressed production period, the layout had to start before the document was copy edited. Therefore, we needed to take another approach in order to save time, yet still have a complete and edited report. In this case, we imported comments from the reviewed PDFs right into the InDesign document. This approach involves a collaboration between the proofreader at the client’s publication office and the designer. This way, the client can do the text editing and the designer will not spend too much time on these corrections. In the end, both parties save time and it makes the whole process more agile.

As an integrated part of this project, we also designed a full package of templates and finished materials for marketing of the product offline at conferences and launches and online on their website and on social media platforms such as Twitter, Facebook and LinkedIn.

The project also included a video production that you can read more about here.






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